three (![[personal profile]](https://www.dreamwidth.org/img/silk/identity/user.png)
threeplusfire) wrote2009-04-13 11:29 pm
threeplusfire) wrote2009-04-13 11:29 pm
WTB one functional PR department
Amazon tells GLAAD it will fix the 'glitch'
Amazon calls 'glitch' embarrassing mistake
My absolute favorite quote, from Mike Daisey:
Q: What was the reaction like inside Amazon today? Did your sources give you any insight into the mood?
Daisey: People were complaining inside that the best explanation PR could come up with is "a glitch", because that just sounds stupid, and leads to paranoid ravings. You pay the PR folks, you'd think they could say something a little more full-bodied than that.
Right on. I find myself utterly baffled when a company, especially a large well known Internet company, fails so hard at public relations. I worked a government job, and even their media relations department was more on the ball than Amazon's.
So let's assume this is all the result of technical errors - it's insensitive and stupid to let this run amok for months without getting to the bottom of it. If this had occurred and all books about people of color were affected, or Judaism, or abortion - would the response be the same? Did not the epic racefail mess last year and this year teach us that even tiny things take on significance in someone's eyes? That someone may say or do something they don't mean to be offensive and still end up being offensive?
In other news, my computer died. I was just telling Mike that whenever I contemplate a large purchase, something breaks. Right on the eve of the Ulduar patch too. So tomorrow I need a new video card. we visited the theme park of furniture shopping, IKEA, to look at shelving options. I like going on week day evenings because it is so much less crowded than weekends.
Amazon calls 'glitch' embarrassing mistake
My absolute favorite quote, from Mike Daisey:
Q: What was the reaction like inside Amazon today? Did your sources give you any insight into the mood?
Daisey: People were complaining inside that the best explanation PR could come up with is "a glitch", because that just sounds stupid, and leads to paranoid ravings. You pay the PR folks, you'd think they could say something a little more full-bodied than that.
Right on. I find myself utterly baffled when a company, especially a large well known Internet company, fails so hard at public relations. I worked a government job, and even their media relations department was more on the ball than Amazon's.
So let's assume this is all the result of technical errors - it's insensitive and stupid to let this run amok for months without getting to the bottom of it. If this had occurred and all books about people of color were affected, or Judaism, or abortion - would the response be the same? Did not the epic racefail mess last year and this year teach us that even tiny things take on significance in someone's eyes? That someone may say or do something they don't mean to be offensive and still end up being offensive?
In other news, my computer died. I was just telling Mike that whenever I contemplate a large purchase, something breaks. Right on the eve of the Ulduar patch too. So tomorrow I need a new video card. we visited the theme park of furniture shopping, IKEA, to look at shelving options. I like going on week day evenings because it is so much less crowded than weekends.
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http://www.pcworld.com/article/163024/hacker_claims_credit_for_amazons_gaythemed_book_glitch.html
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Amazon's PR folks need to be bumped to the bottom of the benefits scale.
Sorry about your video card. =( I'm freaking out a bit cause my parents just had to buy a new tivo, and I realized ours is getting to the age where it might go belly-up, too. Have to watch everything that's sitting there, just in case.
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The hack was a little complex, and I do not envy the poor bastard who had to explain to the higher ups what happened, much less re-create it. I've had some fun with the code so far :)